Current Hotel

Branding a hotel
that goes with the flow.

When the site for a ground-up hotel is surrounded by culture-rich districts, you don’t try and beat them – you join them. With a revolving door of local-inspired experiences flowing through the hotel, guests and locals alike get more than a place to lay their head. They get the chance to explore the best Tampa Bay has to offer – without ever having to leave.

SERVICES

Logo
Identity
Art Direction
Wayfinding
Guest Experience

AWARDS & RECOGNITION

2017 HOW International Design Awards

Energetic patterns ebb and flow to the rhythm of Tampa Bay.

AGENCY

SPARK

Creative Director

Nate Carter

Designer 

David Gonzalez

Copywriter 

Emily Seitz

Portfolio Art Direction 

Alex Coyle & David Gonzalez

Portfolio Photography 

Louis Meschino

Help yourself to seconds.
Don’t be shy.

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